I was checking out Yanik Silver’s blog and came across a very interesting article he posted about copywriting.  He actually shared this information at one of his copywriting workshops which he charged over $3,000.00 per person for these eight golden nuggets and much more on how to write compelling copy, but he wanted to give away something you could start implementing immediately.  Mike Dillard stated in an email that in his opinion, “copywriting is the most powerful skill in the world.  Nuclear weapons have nothing on the hypnotic power of the spoken persuasive word.  If you have not invested in this skill, and mastered this power, you are for the most part…Powerless.  Those who have mastered the skill of copywriting, dominate this market.  They produce the most leads, sell the most products, sponsor the most people, and make the most money.”  Yanik and Mike are not the only internet marketing guru’s that express how important learning how to write effective copy is.  Any marketer will tell you the number one skill to acquire is that of effective copywriting.  So, check out your bookshelves.  Do you have a flood of courses and books on writing compelling copy?  If not, Mike says you are making a HUGE mistake.  This is where he started and what changed everything for him.

To check out Yanik’s blog post, click here=>8 Ways To Turbo Charge Your Writing

Also, one of Mike Dillard’s favorite resources on copywriting is The Ultimate Sales Letter by Dan Kennedy.  This is a great way to start and you can pick it up from Amazon or your local bookstore for $10-$15.  Another one of Mike’s top picks is Scientific Advertising by Claude Hopkins.  You can find the free PDF by simply doing a Google search. 

So, let’s start building a list with some of the copywriting courses and books that you have read and received great value from.  Please leave a comment with your top choices.

 To your success,

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Have you heard of this thing called Twitter?  Odds are you have and you may be wondering what it is and what the hype is all about or maybe you are thinking of using it yourself.  I wondered that myself when I first heard of it and couldn’t believe I was actually doing this.  It felt kind of childish, but once I seen it in action, I was hooked.  I was looking on the internet yesterday at CNN.com and came across an article about the Twitter craze.  They say it’s the fastest growing web startup today.  But real quick on what Twitter is.  First, it is a social networking site like MySpace or Facebook.  But instead of a complex system, it’s a very basic and simple web application known as “micro-blogging”.  Better yet, it’s free to set up an account and takes less than 5 minutes.  Then you can start sending “tweets” to the twitter world.  Yes, tweetsJ  That’s what they call it.  I just call it posts.  The reason it’s called “micro-blogging” is that you only have a maximum of 140 characters to use, so your update or post has to be quick and simple.  It marries the mass appeal of blogging with the rat-a-tat-tat of text messaging.  You can post anything you want, personal or business.  Just be creative.

  To use Twitter, first go to the site and sign up for a username, set up your profile and then start typing in the entry field.  It’s that simple.  Users “follow” one another and, if they choose, receive a notification when new messages arrive. Twitterers can create updates through Twitter.com as well as by cell phone and on sites like Facebook.  I use my Palm Treo 755p and use a program called Motwit to send my updates.  I couldn’t get my cell phone number to register through Twitter and it seems I’m not the only one having problems with it.  So, Motwit is a handy little application. 

 So, how does this help your business?  This is HUGE for your business.  More and more internet and network marketing professionals are tuning in to Twitter.  This thing is becoming viral, meaning once people catch on, it will start growing exponentially.  It may be there now.  Not only can you communicate with your current network, you can tap into an entirely different network that you may have not been able to reach.  This could drive a ton of FREE traffic to your blog or website.  It may take a bit for people to start to notice and follow you, but you will be amazed after you get started. When I first got started, I would have one person start following me every couple of days.  All of a sudden, one day I had 18 people start following me and my updates.  Some days the numbers a lower, but it seems at least 10 people find and start following me per day.  Do you see the potential here?  You have opened a completely new funnel of people to communicate with.  CAUTION:  Once you get started, it can get a little addictive, but it is worth your while.

If you would like to follow me, you can do so by clicking here=> www.twitter.com/timlargent

Now for your FREE video.  Mike Klingler from the Renegade University has put together a great video on using twitter to build your internet network marketing business.  To view the video click here and enjoy.

Hope to see you there!

To your success,

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Mike Dillard, along with Mark Wieser, has just come out with his first public release of Black Belt Recruiting where he will show you how to recruit like the professionals do.  So, now I ask, how would your business look today if over the last 5 months you personally recruited 15 to 20 new associates?  Well, Mike will show you exactly how to sponsor 20 reps a month with ANY company and he is giving you a sneak peak with a 60 minute top secret recruiting video for FREE.

I do want to say one thing though and please understand, the purpose of my blog is not to just promote a bunch of products to you, but to provide you with valuable information and resources  in the network marketing industry that will help you move your business forward because I want to see you succeed.  I feel that ALL of Mike’s courses and books contain a massive amount of value for a small price and Black Belt Recruiting is just another course to add to your arsenal of resources that will help you take the next step and increase your skill level.  So, instead of you going out there and trying to research what works and what doesn’t and wondering if you’re getting your money’s worth, you can come here to find out what the top dogs are using in the industry.  I have done a lot of research and taken the time to find out exactly how these guys are successful and become six-figure income earners.

Below are just some highlights that Mike will teach you in his Black Belt Recruiting course:

- How six and seven figure network marketers close prospects on the phone

without doing any “selling.” (In fact, with Mark’s methods, the LESS you

sell, the MORE people you sponsor!)

- A sneaky way to get your competition to help you sponsor people into your

business…without them even knowing it.

- How to sponsor people who have already decided NOT to join your business!

- My “wrong number” secret that lets you sponsor FAR more prospects than

you are now… and with a LOT less effort.

- Four words that will destroy your chances of sponsoring new reps — even

the ones who already want to sign up!  (When I stopped saying these four

words —that 99% of networkers say during calls — my

sponsoring rate shot through the roof.)

- How to instantly “de-fang” loud and obnoxious prospects— and actually

have them apologizing and pleading with you to show them the plan.  (This

secret works even if they were dead set against networking before!)

- Startling facts you MUST know about sales people before you talk to them

about your business.  (Sales pros can be your best reps — but there’s a

“trick” to talking to them if you want to sponsor them into your business.)

- How to “position” yourself as a network marketing expert before you even

sponsor your first distributor!

- Why the best time to talk to a lead is AFTER they’ve talked to other

network marketers!  (If you do things “Mark’s way”, you will never again

worry if other networkers talk to your leads — in fact, you’ll

actually prefer they do.)

- A brand new breakthrough (recently discovered by social scientists) that

makes even total “newbies” irresistibly attractive to almost any prospect.

(This incredible little secret is how some new distributors are able

to sponsor dozens of people right off the bat.  Here’s how they do it.)

- How to get your prospects to ask YOU to make their decision to join your

team FOR them.  (This advanced recruiting technique makes sponsoring as easy

as taking candy from a baby.  And you will probably never hear about this

anywhere else.)

- In Black Belt Recruiting we’ll show you how to give yourself this

“success aura” that instantly attracts new prospects to you and your

business — even if you’re shy, introverted, or have the personality of a

toad now.

- Why you should almost never sponsor people who say they are “interested”

in your opportunity.  (I admit it — this was W-E-I-R-D when I first heard

it, too.  But believe it or not, when you stop sponsoring interested people,

you will automatically see your sponsoring rates skyrocket.)

- How hanging up on a prospect can dramatically increase your chances of

sponsoring him!  (This technique works so well it’s almost spooky.  Just be

careful:  You need to know how and when to hang up, and you can only do this

with certain prospects.)

- How to talk to people you are sitting next to on a plane about your

business without scaring them away.  (And one simple “counter

intuitive” thing you can do to get them almost begging you to show them the

plan!)

- A secret way to almost guarantee your prospects don’t blow off your

meetings and appointments.  (This will virtually eliminate no-shows and late

comers forever.)

- How to mentally “turn the tables” on your prospects so they

sell themselves on YOU… instead of you selling to them!  (This

amazing secret is used by every 7-figure networker on the planet.  Here’s how

to use it in YOUR business — no matter how experienced you are now.)

- How to get the best and brightest prospects seeking YOU out — without

spending any money on advertising.  (Just use this technique Mark teaches

and you’ll have people coming out of the woodwork asking about your

business.)

Amazing isn’t it?  And remember, these are just some highlights that Black Belt Recruiting has to offer.  There’s a ton more inside.

Below is your link to your FREE 60 minute top secret recruiting video.  I hope you enjoy it and after watching it, please leave comments on what you think of it.

To your success,

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I have just finished listening to The Go-Giver audio book for the second time.  I first would like to thank Ty Tribble for the book recommendation.  I will have to put this one on my list of favorite selections in my library.  I could listen to it many times and be inspired each time.  I tend to learn more from listening to an audio book than reading it.  So anytime I look through my list of books to read, I search iTunes first to see if it’s available to download on my Ipod, if not I will just buy the book although it will take a bit longer for me to get through .  Anyway, as you can tell, I highly recommend you adding this to your collection.  You will learn many valuable lessons on your road to success in your business and will make a huge impact in your personal life as well.

On a side note, as I was listening, I started thinking about all the people and values mentioned in the book, and then it hit me.  I had an “ah-ha” moment.  This is what The Enlightened Millionaire Entrepreneur’s Club is all about.  These are the type of people I look for in my business.  Why?  That’s who I am and the person I strive to be, in business and in my personal life.  So this book really hit home.

If you choose to read or listen to it, I would like to hear from you.  Let me know what you thought of it and what you took away from it.  Please leave comments.

To your success,

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I remember back in the beginning of my network marketing business when I would run into an old friend or acquaintance and they would ask me how I’ve been and what I’ve been up to.  Well, I didn’t say anything at all about my new found business with fear of being rejected and frankly didn’t know what to say without looking like an idiot. Well the usual response from a brand new network marketer, and I’ve even seen this from some who have been in the industry for quite some time, would be to throw up all over them with information about their company and products with a bunch of hype and try to convince them that this is the best thing since sliced bread.  Afterwards, the conversation may go like this.  “So what do you think, you ask?  Wanna join, wanna join!”  This may be a bit extreme, but you get the picture.  Then hear comes the objections and the rejection because their friend doesn’t want to tell them no and thinks they’ve been up all night slammin’ energy drinks.  They then proceed to try and get the hell away from them as soon as possible.  If they happen to get their phone number before they ran off, it seems every time they try to contact them to chat or get together, they are never home and won’t return their phone calls.  They are avoiding them so they don’t get thrown up on again.  Chances are, they will not be able to talk about their business or products with them again and may have lost a friend.

What if there was a way to let those old friends know what you are up to and how you’ve been without the fear of being rejected.  Just for example, let’s just say you are not in network marketing and are a lawyer, own the practice and have four other lawyers working for you.  Oh, and you make six-figures.  When they ask, “So, how have you been and what have you been up to.”  You would naturally answer, without even blinking an eye and with confidence, that you were a lawyer and owned your own practice.  You would probably tell them the business is doing great and you also have four other lawyers working for you.  So why can’t you feel confident when telling them about your network marketing business?  The fear of rejection and them laughing at you telling you it will never work.  I could actually write a whole article on this one subject about the whole “real job” versus a network marketing business, so back to the subject about rejection free prospecting.

I am about to reveal to you some valuable information, so take notes.  This could change your whole perspective of warm or face to face cold market prospecting.  I had a coaching call with an MLMU coach and learned about the “Hi how are you,” script.  Very, very powerful stuff.  This actually falls into their program of Selling by Attraction.  Again, it’s about the law of attraction and not shoving it down people’s throats who could care less. 

First off, people hate to be sold too and want to feel like it is their decision.  People who are sold something without them feeling like it were their decision and in control, will regret it the next day.  Think about a time you were sold something that maybe you wanted but couldn’t afford at the time.  You felt like you were talked into it.  Your first reaction is you’re ticked off and your second reaction is trying to justify the purchase with logic.  People want to feel important, so how can you accomplish this in prospecting.  You let them make the decision.  Here is how the “Hi, how are you” script goes.  Let’s say you run into an old friend and they ask you how you’ve been and what you’ve been up to.  You could casually answer like this, “I’ve been doing great.  I’ve started a new business to earn some extra income and dig my way out of debt.”  You are just answering their question here and not trying to sell them anything.  Now, immediately revert back to your friend by asking him a question.  “So, are you married?”  If your friend answers the question and keeps talking, they are probably not interested.  The best thing is, you have not been rejected because they never had a chance to say no.  One thing this does is leave the door open for future conversation.  Now, if your friend answers and then asks you about what your business is, they are now asking you for more information and have shown some interest.  Wait though, don’t go through how your products and opportunity will change their lives.  Just try something like, “Well, you know how more and more people want to work from home to earn some extra money?”  You know the answer will be yes.  So now you are both on the same page, you tell them, “Well, what I do is coach and help others set up their own business to get the results they are looking for, whether it be earning extra money or getting out of debt.  (You could use anything here, spending extra time with their family or being able to travel more.  You are just plugging in things that people start home based business’s for.) Then again, revert back to them and ask another question.  “Anyway, enough about me, did you catch the game last night?” 

Are you catching what’s happening here?  You are not tricking them into getting into your business; you are simply answering their questions, making it their decision to move forward with more information because they are asking you for it.  Again, if your friend goes on about the game, don’t talk about your business anymore, they are not receptive anymore and don’t want any more information at that point.  Still the same thing, no rejection because you are not giving them an opportunity to say no and leaving the door open for future conversation.  If they answer your question about the ball game and then start asking you questions about how your business could help them, now you have a qualified prospect.  I hate calling friends prospects, but I think you get my point here.  You are not trying to sell anything, but simply attracting the right people into your business.  If your friend wants to hear more, simply make the suggestion to sit down and talk with them and make an appointment time.  If your friend doesn’t want to hear about your business and how you could be of assistance to them, no big deal, you have had a great catch up conversation and may turn into getting together on a more regular basis.

How do you use this for face to face cold market?  The exact same way.  Don’t change anything.  For example, if you happen to strike up a conversation with a complete stranger maybe at the mall or grocery store, you will more than likely ask them what they do for a living.  People love to talk about themselves and what usually happens after they have told you what they do?  You guessed it; they ask you what you do for a living.  “Well, you know how more and more people….. and keep the conversation going the same as above.  See how this could work for you?  If they never ask for more information, you have not been rejected and may have made a friend that will open the door for future conversation.

Remember, be yourself and speak with good posture and confidence.  People can see right through someone who is fake and trying to act.  People will become part of your team because of you and not your compensation plan or products, no matter how good they are.

To your success,

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Are you tired and frustrated of buying dead end leads?  Well, I was too and being in the network marketing industry for ten years, I have bought my share of leads ranging in price.  It seems that after you have made your names list, as we all did, with little or no results, buying leads and cold calling seems to be the place people go to keep their business going.  In your spare time in the evening you start making the calls and the phone seems to weigh a ton.  It gets harder and harder to pick it up because the fear of rejection.  This may sound familiar.  Numbers that have been disconnected, a teenager just playing around on their family computer responded to the survey, people who have no idea what your talking about, people who hang up on you before you can even talk with them, they don’t remember filling out the survey and the infamous answering machine in which you leave a message time after time with no return calls.  You get frustrated and either quit or buy more leads thinking you got a bad batch and the process starts over.

So, I finally had enough just like you may have and said to myself, why can’t I create my own leads that WANT to listen to me.  When you buy leads, each lead is sold to three to four other individuals in different companies.  So, not only are you calling them, they are calling them.  I have had my share of people telling me to take their name off my list because they keep getting phone calls and they are not interested.  Now, for a heavy price tag, you can buy leads that are sold just to you, but again you are going to pay big money for these and you may get the same results.  The lead company has a generic home-based business capture page where an individual can fill out a survey about how to get started.  As you may already know, most of the people you contact have no interest in starting a home-based business.  I actually had a lady tell me that the survey she filled out said if she filled it out she would get a free box of pampers, so she filled it out.  She had no interest what’s-so-ever on starting a business, but I paid money for that lead.  I thanked her for her time, got off the phone and just had to laugh.  Talk about frustrating.  So I thought why can’t I create a lead capture page like these companies do or start a blog with an autoresponder and start building a list of my own people who are interested in listening to me.  So I started researching internet and attraction marketing and came across a ton of websites talking about how to get started.  After a lot of reading and research, I came across some individuals that made perfect sense to me.  So I studied them and got started.  You can check out what I got started with by looking at my Marketing Resources page above or just by clicking here.

My recommendation for beginners is starting a blog with an autoresponder.  The beauty of using the autoresponder is that you can communicate with thousands of people with one email or newsletter and it works 24-7 once you set it up.  There are several blogs and autoresponders to choose from, but I use Blog i360 for my blog host and Aweber for my autoresponder.  I use them because you don’t have to have all the techie skills required to set these up.  It will take some time to get it all up and running, but will not require you to take all the time and money to learn how to set a website up.  Now you ask, but I’m not a writer.  I thought that myself, but if you are writing about your passion and interests, it will just start flowing from your fingertips.  Who knows, you might surprise yourselfJ.   I do suggest reading about copywriting and how to write effectively.  The key here again is TAKE ACTION and get started.  You will learn from your own mistakes and will only make you better.  Learn as you go and take small steps.

P.S.  If you have questions at any time, feel free to email me at tlargent@myresidualbiz.net.

To your success,

Largent

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Mine?  Well, not yetJ I was sent a link to Eben Pagan’s website which lets you behind the scenes of his 20 million dollar a year information marketing business on the internet.  He has put together four great videos on how he got started from just his computer in his bedroom next to his bed to a 20 million dollar business.  Inside these videos, he shares some of the methods and systems he has used to build his business to a 20 million dollar per year empire. I must say, it’s pretty impressive.  You get to see his office where all the work is done and also takes you on a surprise journey, to show you some of the benefits of working from home and marketing information products online.  This is some great information that I found very interesting and filled with valuable information and hope you do too. Enjoy!Check it out by clicking here.

To your success,

Largent

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I have some people ask me, “So what exactly is an enlightened millionaire anyway?”  Well, it’s a great question and I would like to share with you Robert Allen’s version of what it means and I completely agree with his definition.

An enlightened millionaire is a person who always strives to be the best they can be, who knows no boundaries, and knows that there can be abundance for all. They know that creativity is unlimited. That the application of creativity to everyday needs is the basis of providing value, which in turn creates wealth. They live in balance. Their life is a life devoted to living and sharing abundance through service that allows them to give their unique gifts–for the benefit of themselves, their families, their communities and the world.

“What is the opposite of abundance? It’s not scarcity. It’s greed. Greed is the belief that there is not enough for everyone, so you’d better grab yours now. What is the opposite of love? It’s not hate. It’s fear. Fear is the belief that someone or something can hurt you.”“Ultimately, the product you sell is love—manifested and materialized.”

- Robert G. Allen

To your success,

Largent

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I’m back and feeling anxious to give you the answer.  Have you been doing some thinking about what the magic pill for success could be?  Well, you didn’t have to go too far.  Maybe you looked in the mirror asking yourself, “What could it be, what is the secret.”  How do some succeed in this industry and other struggle?  Answer?  You are looking directly in the eyes of it when you are looking in the mirror.  The magic pill for success is YOU.  That’s right, you, you and you.  I can’t say it any clearer.

While this is the biggest reason that 97% of the people fail in network marketing, unfortunately it’s the only part of your business that nobody can help you with.  Why?  Because YOU have to want it and want it bad enough to make some sacrifices’.  Your mentors can give you pep talks, give you script books, teach you how to handle objections and give you many other tools to add to your kit, but without your passion and desire, nothing will happen.  You are in business for yourself, so you are going to have to take yourself to school and learn from others.  This will take time, your own extra time and research on your part.  Just as in college, you pay for someone to teach you a skill or a trade; network marketing is along the same lines. (I will keep that statement simple, so I don’t get on my soapbox about this one.)

Whenever you talk with someone successful in this business they always have a list of books and courses that they have taken the time to read and study; which many of them will share their list with you.  Below is a snapshot and a portion of my “schooling” and personal development readings.

• Think and Grow Rich-Napoleon Hill (you can get this free e-book by signing up for my newsletter)
• The One Minute Millionaire-Mark Victor Hansen and Robert G. Allen
• The 7 Habits of Highly Effective People-Stephen R. Covey
• How to Win Friends and Influence People-Dale Carnegie
• Influence, The Psychology of Persuasion-Robert B. Cialdini, Ph.D.
• The Greatest Networker in the World-John Milton Fogg
• Multiple Streams of Income-Robert G. Allen
• Multiple Streams of Internet Income-Robert G. Allen
• Rich Dad, Poor Dad-Robert Kiyosaki
• The Cashflow Quadrant-Robert Kiyosaki
• The Business School for People Who Like Helping People-Robert Kiyosaki
• The Secret-Rhonda Byrne    

I always jot down any book recommended by someone I would like to duplicate.  This is how I build my list.  The only thing is, they are not going to sit you down before nap time like in kindergarten and read all their books in their library to you. You are going to have to buy the book or course and read or study it on your own.  This is where a majority of people quit, because they have all kinds of excuses about how they don’t have time to do this.  And while they are giving all these excuses, they are still asking themselves how to succeed.  Success will not be handed to you and that’s why I say the magic pill for success is YOU.

P.S.-I also subscribe to many e-mail newsletters because they will also contain valuable information that is free when you sign up. Never stop learning.  If you do, your business will stop.

To your success,

Largent   

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